Five *surprise!* benefits of personal brand photography
You know what you’re getting when you book a personal brand photography session: gorgeous, professional images that actually look like you and represent your business brilliantly. But I’ll let you into a little secret… there are some cool side effects that clients tell me about afterwards, things they hadn’t expected when they first got in touch.
These unexpected benefits often turn out to be just as valuable as the photos themselves. So if you’re on the fence about booking a session, here are five bonus reasons that might tip the balance.
1. Eliminate website shame
Ah, that niggling feeling that your site doesn’t reflect who you are now and where you’re at, even if it did before. It can really make you feel stuck, can’t it? Like you’re hiding behind outdated photos that don’t capture the confident business owner you’ve become. A new set of photos that are fully in alignment with your brand and your goals turns the frown upside down – suddenly you’re excited to promote your site again instead of cringing every time someone asks for your website. That shift from shame to pride… priceless.
2. Revisit your brand values and goals
A personal brand shoot with me means a deep dive into your brand. Even if you’ve done this before, revisiting it is such a valuable exercise – honestly, most of us don’t give ourselves enough time to properly think about this stuff in the day-to-day plate-spinning exercise that is running a business. But every time you do, you grow in clarity about where you’re going next and appreciation about how far you’ve come. It’s like having a proper conversation with yourself about what you’re actually trying to achieve. This is always super exciting and motivating – and often reveals things you hadn’t even realised you’d been thinking about.
3. A pamper session
What better reason to treat yourself to a massage or facial? Or why not buy that awesome outfit you’ve had your eye on (please make sure you’ve given it a thorough road test before the session though!) When you’re constantly putting everyone else’s needs before your own, a photoshoot becomes the perfect excuse to actually invest in yourself for once. You deserve it, and also… when you feel good, it shines through in every frame.
4. A confidence boost
Maybe being in front of the camera is a liiiittle bit out of your comfort zone… Once you’ve had a successful session you’ll feel exponentially more confident for next time. Not to mention the confidence you get from having photos you can’t wait to use in marketing your business. It goes deeper than that though – when you see yourself as I see you, professional, authentic and glowing, something shifts. You start showing up differently; You remember that you’re bloody good at what you do, and now you have the images to match that energy.
5. A new chum
I love my clients and we have a lot of fun working together. I love it when we stay in touch, supporting each other’s businesses over time and meeting up for cuppas or co-working when schedules align.
The truth is, running your own business can feel a bit lonely. Having someone in your corner who genuinely gets what you’re trying to build and celebrates your wins with you – that’s gold. I’ve watched clients’ businesses grow, cheered them through launches, and put the world to rights over coffee more than once. It’s one of the best parts of what I do.
So there you have it: five unexpected perks that come bundled with your personal brand photography session. Yes, you’ll get stunning images that make you excited to show up online again. But you’ll also get clarity, confidence, a bit of pampering, and a new cheerleader in your corner.
The photos are just the beginning, really. Everything else is the magic that happens when you invest in yourself and your business.
Ready to find out what surprise benefits await you?
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About emma
A London-based photographer with over 10 years experience of working with creatives and change-makers and especially female founders.
I delight in helping creative and heart-centred business owners get confidently visible online.
